The Modern SDR Workflow: A Day Powered by AI Copilots
Inside the hour-by-hour rhythm of a high-output SDR day, where AI handles the research, drafting and logging so the human can focus on judgment and conversation.
By Clara Bonnet · 5 min read
Reply-Rate Diagnostics: A Troubleshooting Tree for Outbound Teams
When replies dry up, the fix usually lives in one of five places, list, deliverability, relevance, timing, or the ask, and finding which one saves you from rewriting everything at once.
By Clara Bonnet · 5 min read
More stories
Why Generic Cold Outreach Is Dead, and What Replaces It
Reply rates keep falling because buyers can spot a template in one sentence, and the fix is research-driven, personality-aware outreach backed by tools built for it.
By Clara Bonnet · 5 min read
Detecting Buying Signals With AI: From Noise to Next Best Action
A practical taxonomy of intent signals, and how AI turns scattered data points into timely, relevant outreach instead of guesswork.
By Clara Bonnet · 6 min read
How to Automate Multichannel Prospecting Across Email and LinkedIn
A practitioner's blueprint for sequencing email and LinkedIn together, cadence design, channel roles, and the AI copilots that orchestrate both without turning into spam.
By Clara Bonnet · 5 min read
What Is Inflation, Really?
Beyond the headlines, here is what rising prices actually mean for your wallet and the wider economy.
By Clara Bonnet · 2 min read
Why Election Polls Keep Getting It Wrong
Polling is a science, but it is also an art, and the gap between the two is where surprises happen.
By Clara Bonnet · 2 min read
The Quiet Return of the Four-Day Work Week
A growing number of companies are testing shorter weeks, and the results are more nuanced than either side admits.
By Clara Bonnet · 2 min read
How Small States Punch Above Their Weight
Countries with tiny populations regularly shape global policy, here is how they do it.
By Clara Bonnet · 2 min read
Interest Rates: The One Lever That Moves Everything
Central banks raise or lower a single number to steer entire economies, this is how that works.
By Clara Bonnet · 2 min read
Loneliness Is a Public Health Problem. Here's the Evidence.
Research increasingly treats chronic loneliness as a risk factor comparable to smoking, and governments are beginning to respond.
By Clara Bonnet · 2 min read
The Hidden Economics of Natural Disasters
The financial cost of a flood or earthquake is only the beginning, the longer economic story is far more complicated.
By Clara Bonnet · 2 min read
Why Water Is Becoming the World's Most Contested Resource
From shared rivers to underground aquifers, freshwater scarcity is quietly reshaping geopolitics.
By Clara Bonnet · 2 min read